South Korean gaming company Krafton is to invest in Indian gaming, with a resounding investment of $150 million over the next two to three years. This move follows the green signal received by Krafton to conduct trial runs of its widely popular battle royale game in the South Asian market, marking a successful comeback after facing two bans.
Embracing India’s Gaming Renaissance
Krafton’s unwavering commitment to India is evident in its recent announcement to invest $150 million in the Indian gaming industry. In the past three years, the company has already provided around $140 million to 11 Indian startups, bolstering the local gaming ecosystem and solidifying its presence in the country.
Focused on fostering innovation and entertainment, Krafton’s upcoming investment aims to propel gaming and entertainment startups to new levels of success. Ventures like Nodwin Gaming, Loco, Pratilipi, and Kuku FM have flourished with Krafton’s support, achieving remarkable revenue growth and securing subsequent funding rounds.
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Sustained Long-term Vision
Krafton’s commitment to India is characterized by its long-term perspective and deep-rooted support for the thriving startup ecosystem. Recognizing the multitude of factors influencing a company’s performance, including market dynamics and consumer sentiment, Krafton remains steadfast in its determination to bolster the Indian gaming landscape.
Krafton’s recent investment comes after receiving approval for the resumption of its BGMI (Battlegrounds Mobile India) game in India. The game was banned for nearly a year before this. BGMI, the Indian version of PUBG, now ensures security by severing ties with Tencent and employing Microsoft’s Azure for local servers.
Elevating India’s Esports Ecosystem
Krafton’s game reclaiming premier status in India’s esports marks a turning point. Amid investment challenges in gaming, Krafton’s startup funding and commitment inspire hope, revitalizing the local ecosystem.
Krafton believes in India’s IP and content potential for global impact. The company aims to lead India’s gaming journey to full global potential.
Krafton’s $150 million investment in Indian gaming showcases its commitment to advancing the gaming ecosystem in India. This innovative plan aims to transform the gaming landscape, igniting fresh enthusiasm and paving the way for a successful future in the Indian market.
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